Integrating a Third-Party DAM into Optimizely CMS 12: A Case Study There is no handbook for wiring an external DAM into Optimizely CMS 12. This case study walks through the research, dead ends, and breakthroughs — decompiling the CMP package, extending ContentReferenceEditor, proxy content items, and a custom Assets pane tab — using Wedia as the concrete example. Published onJuly 7, 2026optimizelycmsdamheadlessdojoWilliam ParrLead Engineer OptimizelyRead more